The Bench

DIRECTOR & SPORTS AGENT

SARU Accredited Rugby Agent (0209)

Bachelor of Commerce in Law (University of Pretoria)

Postgraduate in Business Administration (GIBS Business School)

The English Football Association: Talent Identification Certifications

5+ years of Sports Marketing experience working at Nike’s Headquarters in The Netherlands

Sports Events/Project Experience:

Rugby World Cup France 2023

FIFA World Cup Qatar 2022

Women’s World Cup France 2019

AFCON 2019

Donosti Cup (Spain)

BRICS Tournament (China)

DIRECTOR & UEFA-LICENSED COACH

UEFA/DFB B Coaching License

Diploma in Sports Business Management (Steinbeishochschule Berlin/SpVgg Greuther Furth)

CAF/SAFA D + C Coaching License

Coerver Coaching Youth Diploma 1 (Fulham FC)

Sports Events/Project Experience:

DFI Liaison for Indian U17 National Team training in Germany in preparation for the hosting of U17 World Cup ‘17

Quarterly international training clinic coordination for African footballers into Europe

FOUNDER & DIRECTOR

Diploma in Business Administration (Damelin Management School)

Postgraduate Diploma in Business Administration (University of West London)

SAFA D Coaching License

37 years of Brand Management experience incl. 8+ years of Sportswear industry experience (Reebok/Converse/Mille)

Sports Events/Project Experience:

Donosti Cup (Spain)

Gothia Cup (Sweden)

Gothia Cup (China)

Iber Cup (Portugal)

BRICS Tournament (China)

Set up & General Management of Panorama FC Academy structures (South African Academy League)